Posts Tagged ‘exhibition stand tips’
The Importance of Colour Use When Exhibiting
Colour plays a significant role in the design of an event. Complementing your logo, signage, message and marketing material, the incorporation of colour can attract people to your exhibition stand, influence buying decisions, create a sense of calmness or one of urgency, help to forge a connection to your brand and even affect how people…
Read MoreWhy Exhibition Stands Need to Support Consistent Branding
We know that every element of your brand will contribute to how people view your business. Brand Engagement often uses several methods that help establish connections in the world of events and exhibitions and a cohesive brand can make all the difference to how well you do and how others perceive you. Beautifully designed exhibition…
Read More5 Key Elements to Consider When Designing Your Exhibition Stand
Exhibition stand design is far more complex than you may think. If you assumed that stand design only included the outer shell, think again. In reality, exhibition stand design is a holistic process that includes graphics, signage and audio visual technology. Essentially, exhibiting is a marketing mechanism aimed at reaching customers in a way that…
Read MoreExpo Stand Design Mistakes to Avoid
Which expo stand mistakes have the biggest impact on your results? If you have been thinking about exhibiting, you may be wondering how to ensure that your exhibition stand stands out for all the right reasons. A huge part of your success with this type of event lies in how you present your business to…
Read MoreHow to Choose Your Exhibition Stand Manufacturer
Choosing an exhibition stand manufacturer is not always as easy as it seems. With so many factors to consider, it can be hard to know what to look for when making your decision. While you may be swayed by bright, flashy suppliers that offer prices that are far below average, making the wrong decision can…
Read MoreIs a Shell Scheme the Right Exhibition Stand for Me?
One of the most effective exhibition stand options is without a doubt the shell scheme. This stand typically has two to three walls made from individual panels, which can be branded according to your requirements. The stand has enough space for furniture, while still ensuring that expo visitors have enough room to view your featured…
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