5 Key Elements to Consider When Designing Your Exhibition Stand

Exhibition stand design is far more complex than you may think. If you assumed that stand design only included the outer shell, think again. In reality, exhibition stand design is a holistic process that includes graphics, signage and audio visual technology. Essentially, exhibiting is a marketing mechanism aimed at reaching customers in a way that…

Read More

Women in Events Are STANDING Out and SHOWING Off

Despite the fact that the gender gap certainly still exists across many local and international sectors, women in business are STANDing out like never before. The slow but steady rise of the economic empowerment of women has been one of the most incredible revolutions seen in the last five decades. Millions of women all over…

Read More

SAACI Conference in Review

saaci conference 2017 logo

The 2017 SAACI Conference (Southern African Association for the Conference Industry Congress) took place between 2 and 4 June 2017. Held at CSIR in Tshwane, this forward-thinking conference welcomed professionals from a diverse selection of conference industry fields, from event organisers to event infrastructure suppliers, event management companies, service providers, industry stakeholders and many others.…

Read More

Global Exhibitions Day 2017

Launched by UFI, the Global Association of the Exhibition Industry, Global Exhibitions Day 2017 (#GED17) brings together brands, consumers, companies and exhibition specialists for a unique celebration of the exhibition industry. The very first global GED event took place at the start of June 2016. The event mobilised thousands of industry professionals from 60 countries,…

Read More

Just because you are late to the party doesn’t mean we can’t help!

We know how it goes; everyone is rushing around with last things that have to happen before the holiday season, and yet on that elusive to-do list you still have to plan your strategy session in January and find some sort of team building activity to encourage your excellent, high-performance team to embrace the…

Read More

Technically Speaking

The technical elements behind a winning event Arriving at a well-organised conference, exhibition, roadshow or event, the average attendee could be forgiven for thinking that a function of this nature looks relatively straightforward to put together. But what they don’t appreciate is the back-breaking work that has been going on behind the scenes, sometimes for…

Read More