A captive audience of biking people, essentially a biking expo for bikers by bikers.

The pairing of the show with the Outdoor Adventure Travel Expo, means not only huge media coverage and a large amount

of visitors to the show, but also the opportunity to meet with potential new customers who never before thought of joining the biking world but are interested in adventure and leisure travel.

A chance to meet, market and sell your products to your target market, in a relaxed environment.

A large media campaign promoting the expo with leading publications like Bike SA running adverts, with leading radio stations such as Highveld and Jacaranda promoting the show.

A chance to interact with your peers in the industry, in a relaxed environment where you can renew old friendships and make new ones.